Our Story


    AIKYA - A unit of Bluevelvet Lifestyle Private Limited, was born out of a shared passion for blending beauty, affordability, and elegance. Our founders, inspired by the changing dynamics of the jewelry industry, embarked on a journey to create a brand that resonates with the aspirations of today's generation.

  • A Step Towards Sustainability

    AIKYA is committed to making a positive impact on the world. By offering lightweight diamond jewelry, we're contributing to a more sustainable future in the industry. We believe that luxury should be enjoyed responsibly.

  • Connecting Traditions with Modernity

    The name "AIKYA" signifies harmony and unity. We embrace this ethos by fusing traditional jewelry craftsmanship with contemporary designs, crafting pieces that celebrate both heritage and individuality.

  • Join the AIKYA Community

    When you choose AIKYA, you're not just purchasing jewelry; you're becoming a part of our community. We invite you to join us on this journey of elegance, affordability, and self-expression. Feel free to personalize and adapt this content to fit your brand's voice and style. Best of luck with AIKYA's journey in providing stylish and affordable diamond jewelry to millennials and Gen Zs!

  • Artisanal Excellence

    Behind every AIKYA piece is the dedication of skilled artisans who bring our designs to life. We're proud to support their craft and provide you with jewelry that's more than just an accessory—it's a work of art.